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Customized software development is the designing of software applications for a specific user or group of users within an organization. Such software is designed to address their needs precisely as opposed to the more traditional and widespread off-the-shelf software.

The benefit to custom software is the simple fact it provides features off-the-shelf software doesn’t. Designing an application with your organization’s needs in consideration implies an increased level of productivity. If you have a software application designed to increase productivity or address an internal need, the cost of it is offset by the promise of increased efficiency.